Digital Publishing
One of the fastest ways to increase your business’ digital footprint and bring your authority to the next level on your area of expertise is to leverage digital publishing. The incredible rate at which people are consuming information on mobile devices is growing exponentially with no signs of slowly down.
Is your company leveraging your expertise?
There are a number of distribution channels to grow your digital footprint however a few of our personal favourite include (but are not limited to):
- Press Release Marketing
- Digital eBook
- iPad
- Magazine
- Digital Information Product(s)
- Social Media
Whether the intention of using digital publishing is to grow your authority and expertise, provide a larger platform for sharing your message, or create an additional stream of income and leads into your business – the team at Gratitude Consulting can help.
We strongly believe there are really only two forms of marketing that work:
1) Educational Marketing
and
2) Entertainment
Educational marketing is by for the most powerful way to be remembered. If you can teach someone something they didn’t know before, you start to build the relationship. They get to know, like and trust you before the ever meet you. People only want to buy from those they know, like and trust.
If you have a genuine interest in solving problems and providing solutions for your target audience then digital publishing is a no-brainer.
The outlook for the tablet market is very positive with analysts predicting that the market will continue to grow in the next few years: research firm Gartner expects tablet shipments to grow from 76 million units in 2011 to more than 5 times that by 2017. As expected, it is also predicted that Apple will maintain a dominant hold on the market for some time to come. (source: http://www.statista.com/topics/877/ipad/)
Think of the number of mobile devices, including tablets, smart phones and other gadgets within you own home – how much information is being consumed on those on a daily basis?
Now as a business owner, consider the possibilities of creatively getting your message in front of your ideal prospects in the exact time and place they are actively searching for it. We help savvy entrepreneurs and non-techie business owners leverage these platforms and create an additional stream of prospects into their business using digital publishing.
Digital Publishing
One of the fastest ways to increase your business’ digital footprint and bring your authority to the next level on your area of expertise is to leverage digital publishing. The incredible rate at which people are consuming information on mobile devices is growing exponentially with no signs of slowly down.
Is your company leveraging your expertise?
There are a number of distribution channels to grow your digital footprint however a few of our personal favourite include (but are not limited to):
- Press Release Marketing
- Digital eBook
- iPad
- Magazine
- Digital Information Product(s)
- Social Media
Whether the intention of using digital publishing is to grow your authority and expertise, provide a larger platform for sharing your message, or create an additional stream of income and leads into your business – the team at Gratitude Consulting can help.
We strongly believe there are really only two forms of marketing that work:
1) Educational Marketing
and
2) Entertainment
Educational marketing is by for the most powerful way to be remembered. If you can teach someone something they didn’t know before, you start to build the relationship. They get to know, like and trust you before the ever meet you. People only want to buy from those they know, like and trust.
If you have a genuine interest in solving problems and providing solutions for your target audience then digital publishing is a no-brainer.
The outlook for the tablet market is very positive with analysts predicting that the market will continue to grow in the next few years: research firm Gartner expects tablet shipments to grow from 76 million units in 2011 to more than 5 times that by 2017. As expected, it is also predicted that Apple will maintain a dominant hold on the market for some time to come. (source: http://www.statista.com/topics/877/ipad/)
Think of the number of mobile devices, including tablets, smart phones and other gadgets within you own home – how much information is being consumed on those on a daily basis?
Now as a business owner, consider the possibilities of creatively getting your message in front of your ideal prospects in the exact time and place they are actively searching for it. We help savvy entrepreneurs and non-techie business owners leverage these platforms and create an additional stream of prospects into their business using digital publishing.